Siemens and digital echoes
THE CLIENT: Siemens
THE NEED: monitor online opinions regarding the group and its activities.
THE SOLUTION:
_A daily monitoring & alert unit
_Reports twice a month
CCIP - Joining the blogosphere
Online launch of Truvia
Facebook for Agence de la biomédecine
ARC - Dialogue with cancer researchers
Mortel Scooter website
Public debate on nanotechnologies
Nivea and bloggers
RTE- Beyond the Lines
Listerine on Facebook
Style guide for social media - Radio France
Société Générale crisis communication
Blog - Millward Brown
Twitter - Disneyland Paris
